by Hugh MacPhie | Jun 11, 2026 | Strategy
Founders and Formulas: What Rhode Skin and Reale Actives Can Teach Us About Brand Strategy By: Poojani Ruwanpura Founder-led beauty brands can attract attention before a product reaches the shelf, but attention is only the first test. Rhode Skin (Rhode) by Hailey...
by Hugh MacPhie | May 20, 2026 | Culture
The Rise of Copy/Paste Culture: How to Write and Communicate Using AI Without Sucking the Soul Out of Your Organization By: Elissa Gurman I am writing this blog without the use of AI. Revolutionary, isn’t it? Is the decision to sit down with my thoughts, unaided by...
by Hugh MacPhie | May 13, 2026 | Strategy
Adopting AI Without Seeing Results? How to Bridge the Gap Between AI Adoption and Integration By: Emma Rowland Just last week, I had an appointment with my doctor and noticed a disclaimer that AI transcription software was now being used during appointments. As our...
by Hugh MacPhie | Apr 23, 2026 | Culture
When Work Feels Like Game 7: Mental Health Lessons from the NHL Playoffs By: Francesco Colosimo The NHL playoffs are a test of sustained pressure, not just peak performance. Teams are expected to perform at a high level, night after night, with little margin for...
by Hugh MacPhie | Apr 16, 2026 | Culture
What NASA Gets Right About Employee Wellbeing By: Rory MacLeod Employee wellbeing is not just about individual resilience, it is shaped by how work is designed. Organizations like NASA embed mental health into team structure, leadership, and communication, especially...