Our Thinking
Discover the latest articles from our leaders.
What Star Wars Can Teach Us About Building a Better Strategy
By: Hugh MacPhie I’ll never forget the first time I watched Star Wars. The scale of it. The battles in space. And, of course, the characters. I wanted to be Han Solo. But Han wouldn’t be Han without Chewbacca. C-3PO needs R2-D2. Even Yoda can only get you so far. The...
What The Odyssey Teaches Us About Strategic Planning and Leadership
By: Hugh MacPhie While Homeric purists and culture-war warriors may look askance at Christopher Nolan's The Odyssey, the rest of us can simply enjoy what is a great movie. But beyond being a masterpiece from one of the greatest directors of our era (please, please...
What can Cabo Verde’s World Cup run teach us about strategy?
By: Francesco Colomiso Cabo Verde’s magical World Cup run is a reminder that strategy does not come to life because it is written down. It comes to life when people believe in it, rally around it, and follow through when the pressure is high. For organizations, the...



