Our Services / Inclusive Communication

Inclusive Communications Training

Language can change the world. Increasingly, communicators are being called upon to support their organization’s diversity, equity, and inclusion (DEI) strategies, and work towards building a more just and inclusive world. In this program, we equip Communications teams and leaders with the essential skills and strategies needed to lead their organizations into the future.

While nearly everyone agrees that Communications play a core role in any organization’s diversity, equity, and inclusion strategy, many Communications teams and leaders feel ill-prepared to bring those plans to life. We designed this program not because we believe there is one “right” way to facilitate inclusive communication, but because we understand the key skills and core questions that bring meaningful, inclusive communication strategies to life.
In this customizable, instructor-led program, we focus on the following topics:
By the end of the program, participants will feel more confident and prepared to communicate inclusively and support their organization’s DEI strategy. Participants will leave this training with an understanding of inclusive language standards, a decision-tree for reactive communications, and a game plan for implementing their organization’s DEI communications calendar.
We offer this program in two formats:
  • Organization-specific: we customize the program to your organization and work exclusively with your communications and/or leadership team to focus on your organization’s voice, brand, and key audiences to develop outputs that are uniquely suited to your strengths and context. This program is offered as three two-hour workshops (delivered virtually or in-person), each spaced 2-3 weeks apart, allowing participants to learn and reflect on new skills in bite-sized chunks.
  •  

  • Multi-Organization: in this pay-per-seat model, participants from multiple organizations come together to learn in a single virtual classroom. This half-day standardized program allows participants from different organizations to learn from one another, build connections, and return to their teams equipped to lead and implement inclusive communications efforts.

Empowering a Communications Team to Bring their DEI Strategy to Life

A leader at a large organization in the pharmaceutical industry approached MacPhie to help their Communications team become more comfortable and confident in supporting the organization’s Diversity, Equity, and Inclusion (DEI) strategy.
We led the entire Communications team through the 3-part, organization-specific program, with a focus on understanding inclusive language, and analyzing examples from other organizations to think about how to further develop their company’s voice and best practices for inclusive, DEI-focused communications.
The team was very glad to have the time and space to think about these issues together! At several points in the program, participants shared that “this is a program everyone should do.” They felt that this training helped them to be more thoughtful and aware in how they communicate and got them thinking about DEI communications in a tactical – but nuanced – manner.

Let’s work together to support diversity, equity,
and inclusion at your organization.

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