Our Thinking
Discover the latest articles from our leaders.
Navigating Return to Office Across Generations
By: Emma Rowland Return to office mandates continue to ramp up, but the shift is not landing the same way for everyone. What feels manageable for some can feel disruptive for others, depending on life stage, responsibilities, and what people need from work right now....
Return to Office is Back. Is Your Employee Value Proposition Ready?
By: Elissa Gurman Return to office is back and, for many employees, it’s not exactly a welcome change. As organizations roll out RTO mandates, leaders are facing a tough question: how do you keep people engaged when flexibility feels like it’s moving in the wrong...
The Strategy Behind The Life of a Showgirl: What Taylor Swift’s Latest Era Teaches Us About Strategic Storytelling
By: Jessica Harrison “Hey, thank you for the lovely bouquet / You’re sweeter than a peach / But you don’t know the life of a showgirl, babe.” — “The Life of a Showgirl”, Taylor Swift (feat. Sabrina Carpenter) When Taylor Swift released The Life of a Showgirl, she...



