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Tell Me More About Giving Juniors a Voice at the Table
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How to Say “No” to Bad Ideas
“I’ve figured it out! I know what we need to do to set our company back on track! Allow me to introduce… the Pontiac Aztec.” No. No. No. A thousand times no. Now, we weren’t in the room when the Aztec got a green light, and the now defunct Pontiac launched one of the...
The Secret to Holiday Campaigns
In 1931 the Coca-Cola company employed illustrator Haddon Sundblom to draw a friendly Santa for their Christmas campaign. At that time, Santa was a known story, but he hadn’t quite reached the same level of brand recognition that he now enjoys. This iconic campaign is...