Our Thinking
Discover the latest articles from our leaders.
Copa-, Copacabana – Customer Journeys from Goodfellas
Remember the scene in Goodfellas where mobster Henry Hill takes his date Karen to the Copacabana? The characters — played by Ray Liotta and Lorraine Bracco — experience the ultimate customer journey through the New York City club. And, it’s all masterfully captured by...
How Storytelling Can Make or Break Your Organization’s Culture
Once upon a time, there was a CEO who visited a job site. When he noticed that the porta-potties onsite were sourced from a major city, rather than the local town where the work was being conducted, he quickly made sure that the big-city porta-potties were replaced...
Workplace Productivity Tactics
In the pre-internet age, productivity was all about good time management. Intelligent planning was often all it took to accomplish everything on your to-do list and more. With the advent of email, social media and other technological distractions, the magnitude of...