We utilize a mix of quantitative and immersive qualitative research methods that enable us to uncover rich insights into the needs, preferences, attitudes, behaviours, and aspirations of the key audiences that matter to you most.
By marrying the insights captured during market research with a healthy dose of creativity, we help your organization navigate uncertainty, solve problems, identify opportunities for growth, and achieve deep stakeholder engagement.
The cornerstone of implementation is clear communication. We work with you to clearly articulate your vision and identity, ensuring that target audiences understand and appreciate you in the exact way intended.
Market Research Services
The MacPhie way works. Our process helps organizations to pave a path forward by providing actionable insights into social and technical aspects of markets and the thoughts, feelings, values, and aspirations of your target audiences and stakeholders.
Online Immersive Blogging
Strategic Planning Services
Even though audiences and stakeholders are complex, strategies and solutions shouldn’t be. We deliver ambitious yet achievable strategic plans that aid organizations in articulating their mission, vision, and values, and establishing clear priorities and a roadmap forward.
Define Brand and Identity
Develop Action Plans
Win Over Key Stakeholders
Communications Planning Services
Among our most successful engagements are those that help organizations, products, or people determine how they want to live in the minds of their target audiences. We help organizations achieve a competitive advantage by articulating their aspirational cultures and bringing that culture alive.